Forever 21

Forever 21 Donating 100% of Today's Online Sales to Japan Red Cross

WOW. Just. WOW.

Many retailers have donated a percentage of profits to charity at one time or another, but according to Racked, Forever 21 is taking it to a whole new level.

It has pledged to donate 100% of today's sales (March 18) to Japan's Red Cross.

I'm sure that like me, you've been reading and watching the news from Japan and feeling pretty helpless, wondering what you could possibly do to support the Japanese in this time of unprecedented crisis.

Well ladies, I'm pretty sure that with this announcement, there has never been a better reason to shop!

Want to see what's in my cart (besides this adorably hip $22.80 Bollywood Paisley Print Dress)?

Source : The Stir