The Daily

'The Daily' debuts on iPad for 99 cents a week

News Corp. (NWSA) launched its most ambitious effort yet to re-invent the way news is delivered and consumed with the introduction Wednesday of The Daily— the first national news publication designed for Apple's iPad.

"New times demand new journalism," CEO Rupert Murdoch said as he unveiled the publication, a slick blend of text, photos, video, audio, and interactive features. ( Read The Daily more... )

Daily Economics

I have not seen News Corp’s Daily (I was invited to the preview last night but travel, exhaustion, health, weather, and thus prudence had me take the train home and I couldn’t get in today because of the ice). So I have nothing at all to say about the product. I am trying to get my head around the economics and I hope better mathematical and business minds than mine will analyze what it will take for the Daily to succeed.

Rupert Murdoch said the Daily went through $30 million in development costs that are already written off. He said operating costs will run $500,000 a week. So in the first year, the Daily will cost roughly $55 million. That’s a lot. For comparison, Portfolio went through somewhere between $40-100 million. I said we’d never see another publication launch of that scale. I was wrong. Also for comparison, News Corp’s abortive aggregator, Project Alesia, went through a reported $30 million. ( Read The Daily more... )

The Daily iPad 'newspaper' launches, $.99 weekly or $39.99 per year

Rupert Murdoch's iPad-only magazine The Daily, once described as "The New York Post Goes to College," is now a go. Launched at a New York event this morning, it pledges to offer "the best of traditional journalism" with "the best of contemporary technology" like 360 degree photos and, naturally, lots of fancy multimedia content that is all pushed directly to the iPad every day. It's priced at $.99 per week or $39.99 annually and launches today, unsurprisingly with Egypt taking the "cover" image.

The team behind the new-age zine showed off plenty of that technology, including a magazine-like reading interface, letting you flip through pages, and a "carousel," that gives you a higher-level view of the pages for easier browsing. ( Read The Daily more... )

All The Daily Details



All The Daily Details This morning we got all the details on Murdoch's The Daily iPad newspaper, leaked by Rupert himself. Now, the app is ready for download. $40 will get you a subscription to 365 days of these contents: ( Read The Daily more... )

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Courtesy : USA Today , Buzz Machine , Engadget & Gizmodo